Wine 411

In our constantly connected world, there aren't very many new ideas—when we can already text each other instantly, Google almost anything we want on the Web, and phone friends overseas for pennies.

But the Spanish firm, Bodega Señorio de Barahonda, offers something that's just plain fun. On the back of the bottle of Nabuko shown at left, they include a phone number: 888 653-8466 (or, 888 OLE-VINO). Dial the toll free number, and then enter extension 131, the number for that particular wine. In return, you get a quick wine briefing on what's in the bottle!

Want to sound like an expert when you're serving wine to your guests? This is a great way to get a briefing.

By the way, Aldo Morales of Advintage Distributing, who showed us this OLE VINO service recently, will be speaking at The Greenville Wine Meetup on July 15th. Click the "July 15th" link, or scroll down and click on the Meetup logo in the right column to learn more.